long-lasting COVID restrictions, many of the Korean executives attending the AFM this week will be

time that they were away, the Korean entertainment scene has undergone a transformation

have proved tricky for some and beneficial for others

for defensive or aggressive reasons, many Korean companies are now in the process of reshaping

preparing for a future in which Korean entertainment is no longer a sideshow appreciated and

Korean entertainment interact directly with new TV shows, online concerts and music groups in ways

America and India — where media buyers had arguably underserved their audiences, especially screen-based younger generations

entertainment sector that has been the least helped by the pandemic reset is the film

other countries, South Korea sustained production shutdowns

damaging was the impact of film releasing and exhibition, which really only kicked back into