'Roku, Vix, Warner Bros. Discovery Execs Join Gen Z
Bros. Discovery Execs Join Gen Z
Discovery will
come together in the Variety Streaming Room for a panel discussion, “Gen Z Entertainment – Finding
Variety’s New
York digital editor Todd Spangler will moderate the virtual conversation
Panelists include
Severine Cukierman, director of CTV, Vix; Jonathan Goodstadt, senior director, global ad sales, media &
; and Regina
Sommese, group VP, subscriber growth & media at Warner Bros
Gen Z,
the first digitally-native cohort, now constitutes a large portion of today’s consumers
This group
embraces a wider media mix with unique entertainment habits, so it’s important that marketers
In this
session, the panelists will share key Gen Z insights across search, content affinity and audience
They will
also discuss how they’re navigating these trends to find and win the next wave
The Variety
Streaming Room features relevant B2B discussions with industry thought leaders
All of Charli D’Amelio’s
‘Dancing With the Stars’ Performances